[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.unos.sk\/mcdonalds-prijala-ziadost-od-alexy-a-google-assistant-na-spustenie-aplikacii\/#Article","mainEntityOfPage":"https:\/\/www.unos.sk\/mcdonalds-prijala-ziadost-od-alexy-a-google-assistant-na-spustenie-aplikacii\/","headline":"McDonald\u2019s prijala \u017eiados\u0165 od Alexy a Google Assistant na spustenie aplik\u00e1cii.","name":"McDonald\u2019s prijala \u017eiados\u0165 od Alexy a Google Assistant na spustenie aplik\u00e1cii.","description":"Spolo\u010dnos\u0165 Mcdonald’s dnes ozn\u00e1mila nov\u00fa iniciat\u00edvu „Apply Thru“, v r\u00e1mci ktorej majitelia zariaden\u00ed Amazon Alexa a Google Assistant bud\u00fa sp\u00fa\u0161\u0165a\u0165 aplik\u00e1cie \u00faloh pomocou \u0161tandardn\u00fdch hlasov\u00fdch povelov „Alexa“ a „ Ok Google“. Spolo\u010dnos\u0165 to pl\u00e1nuje ako sp\u00f4sob da\u0165 mlad\u00fdm \u013eu\u010fom \u0161ancu na za\u010datie kari\u00e9ry pomocou digit\u00e1lnych hlasov\u00fdch asistentov s umelou inteligenciou  v jednej svojich re\u0161taur\u00e1cii. Proces \u017eiadosti nem\u00f4\u017eete dokon\u010di\u0165 pomocou","datePublished":"2019-09-22","dateModified":"2024-02-20","author":{"@type":"Person","@id":"https:\/\/www.unos.sk\/author\/#Person","name":"","url":"https:\/\/www.unos.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/232437c79d6ebbb41eb67b1526ce0bc08ee5047d6b1594dc05abcc3258d8e0b3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/232437c79d6ebbb41eb67b1526ce0bc08ee5047d6b1594dc05abcc3258d8e0b3?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"unos.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.unos.sk\/wp-content\/uploads\/img_a307115_w16878_t1569851977.png","url":"https:\/\/www.unos.sk\/wp-content\/uploads\/img_a307115_w16878_t1569851977.png","height":0,"width":0},"url":"https:\/\/www.unos.sk\/mcdonalds-prijala-ziadost-od-alexy-a-google-assistant-na-spustenie-aplikacii\/","about":["Spolo\u010dnosti"],"wordCount":537,"articleBody":"Spolo\u010dnos\u0165 Mcdonald’s dnes ozn\u00e1mila nov\u00fa iniciat\u00edvu „Apply Thru“, v r\u00e1mci ktorej majitelia zariaden\u00ed Amazon Alexa a Google Assistant bud\u00fa sp\u00fa\u0161\u0165a\u0165 aplik\u00e1cie \u00faloh pomocou \u0161tandardn\u00fdch hlasov\u00fdch povelov „Alexa“ a „ Ok Google“. Spolo\u010dnos\u0165 to pl\u00e1nuje ako sp\u00f4sob da\u0165 mlad\u00fdm \u013eu\u010fom \u0161ancu na za\u010datie kari\u00e9ry pomocou digit\u00e1lnych hlasov\u00fdch asistentov s umelou inteligenciou  v jednej svojich re\u0161taur\u00e1cii.Proces \u017eiadosti nem\u00f4\u017eete dokon\u010di\u0165 pomocou Alexa alebo Assistant Google. V\u0161etko \u010do je potrebn\u00e9 je, \u017ee mus\u00edte nahlas odpoveda\u0165 na nieko\u013eko z\u00e1kladn\u00fdch ot\u00e1zok. Po odpovediach na tieto ot\u00e1zky dostan\u00fa text s odkazom na dokon\u010denie procesu pod\u00e1vania \u017eiadosti online.T\u00e1to iniciat\u00edva je s\u00fa\u010das\u0165ou rast\u00facej s\u00e9rie technologicky zameran\u00fdch sn\u00e1h, ktor\u00fa spolo\u010dnos\u0165  vynalo\u017eila v posledn\u00fdch rokoch s cie\u013eom vytvori\u0165 ju ako hip, mil\u00e9niov\u00fa zna\u010dku. Spolo\u010dnos\u0165 v priebehu posledn\u00e9ho desa\u0165ro\u010dia bojovala s n\u00e1rastom r\u00fdchlych, zdrav\u0161\u00edch stravovac\u00edch re\u0165azcov a di\u00e9tnych trendov a zmien v kult\u00fare stravovania, ktor\u00e9 viedli k men\u0161iemu po\u010dtu no\u010dn\u00fdch j\u00e1zd a objedn\u00e1vaniu cez mobiln\u00e9 aplik\u00e1cie.V reakcii na to spolo\u010dnos\u0165 prijala odv\u00e1\u017enu v\u00edziu a to je automatiz\u00e1cia a doru\u010dovanie na po\u017eiadanie. St\u00e1le tu hr\u00e1 aj nostalgick\u00e1 predstava, \u017ee McDonald’s m\u00f4\u017ee by\u0165 pre mlad\u00fdch \u013eud\u00ed pr\u00edjemn\u00e9 miesto \u010do sa t\u00fdka  pr\u00e1ce a nie pr\u00e1ca nahraden\u00e1 samotn\u00fdm pokrokom v oblasti softv\u00e9ru a robotiky, na ktor\u00fa spolo\u010dnos\u0165 vs\u00e1dza bud\u00facnos\u0165 podnikania.Pr\u00edkladom agres\u00edvnej\u0161ieho technologick\u00e9ho objatia spolo\u010dnosti McDonald’s je mas\u00edvne partnerstvo so spolo\u010dnos\u0165ou Uber Eats, ktor\u00e9 zah\u0155\u0148a experiment\u00e1lne doru\u010dovanie dronov a DoorDash, ako aj glob\u00e1lne roz\u0161\u00edrenie jej samoobslu\u017en\u00fdch kioskov. Pr\u00edkladom je \u00fa\u017easn\u00e9 partnerstvo „Snaplications“ so Snapchat , ale teraz u Apply Thru zalo\u017eenej na technol\u00f3gi\u00e1ch Alexa a Google nie je jasn\u00e9 \u010di sa bud\u00fa   \u013eudia chcie\u0165 uch\u00e1dza\u0165 o pr\u00e1cu pomocou hlasov\u00e9ho asistenta Al alebo aplik\u00e1cie snapchat.McDonald’s v s\u00fa\u010dasnosti testuje e\u0161te dramatickej\u0161ie kroky, napr\u00edklad skuto\u010dn\u00e9 roboty v kuchyni a hlasom aktivovan\u00e9 syst\u00e9my drive-thru. V tomto roku spolo\u010dnos\u0165 tie\u017e urobila nieko\u013eko akviz\u00edcii, vr\u00e1tane odhadovanej dohody o 300 mili\u00f3noch dol\u00e1rov pre izraelsk\u00fd Al startup Dynamic Yield, aby priniesla e\u0161te viac vylep\u0161en\u00ed Al a prisp\u00f4sobenie sa ej z\u00e1\u017eitkom z jazdy, jeho r\u00f4znymi ponukami v obchode a online. A \u010fal\u0161ie aspekty podnikania.Cie\u013eom je zn\u00ed\u017ei\u0165 n\u00e1klady, udr\u017ea\u0165 vysok\u00e9 mar\u017ee a zabezpe\u010di\u0165, aby spolo\u010dnos\u0165 McDonald’s mohla spracov\u00e1va\u0165, zostavova\u0165 a doru\u010dova\u0165 objedn\u00e1vky \u010do najefekt\u00edvnej\u0161ie na celom svete.                                                                                                                                                                                                                                                                                                                                                                                        4.7\/5 - (6 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"McDonald\u2019s prijala \u017eiados\u0165 od Alexy a Google Assistant na spustenie aplik\u00e1cii.","item":"https:\/\/www.unos.sk\/mcdonalds-prijala-ziadost-od-alexy-a-google-assistant-na-spustenie-aplikacii\/#breadcrumbitem"}]}]